Focus Group Tool

The ease and affordability of our interactive Focus Group tool allows you to seamlessly run focus groups on more cases and receive robust analyses in a fraction of the time.

How It Works

STEP 1
Client Submission via Focus Group Request Form

Here's a glimpse of what you can expect to specify:

  • Target Venue: reflects trial location for representative participants

  • Select key demographics like age, gender, profession (recommended options provided)

  • Case Summary: briefly describe the incident, focusing on critical details

  • Share key evidence: police reports, footage, photos, transcripts, etc. (from both sides)

  • Craft specific questions for participants

  • Audio Feedback: choose audio or written feedback

  • Damages Assessment: includes categories and amounts (if allowed)

Pre-built examples and prior studies guide you throughout completion of the request form process

STEP 2
Tailored Presentation Development

The Quaker team will generate a courtroom-like experience engaging participants with text brought to life, while recorded audio captures valuable nuances in their responses. Let us guide you toward insightful discoveries, step by step.
View Demo

STEP 3
Survey Distribution to Online Jury

The survey is distributed to an online focus group that mirrors a real jury from the target venue.

STEP 4
Results Analysis via Interactive Dashboard

Dive into clear, actionable insights with our versatile Excel dashboard. See trends through interactive charts, filter by demographics, and identify key points with color-coded summaries. Explore raw data or deep-dive into individual responses with a click.

Our jury simulations help predict possible verdicts based on different juror combinations

The results provide the participant’s basis for the decisions they’ve made, which will be helpful not only to your case evaluation, but also with jury selection and voir dire.

Why Quaker Analytics
Focus Group?

  • Efficient: Clear and concise guide to upload case information

  • Timeliness: Technology and workflow automation get you results sooner

  • Pricing: Approachable due to efficiencies and technology behind the scenes creating more opportunities to use the tool

  • Advanced Insights: Results presented in a user-friendly interactive dashboard with options to segment and analyze data by demographic profiles

  • Jury Simulation: These results process the analysis up to 1,000 times and aggregates the findings to derive comprehensive simulation outcomes for additional results

  • True-to-Life Jury Demographic: Strategies utilized to foster a diverse group of participants who reflect a true-to-life jury demographic

  • Advanced Voice Features: Our tool boasts sophisticated voice capabilities. From transforming text into speech for presentation purposes, to allowing participants to record their insights as audio comments. You will not only receive a transcript of their remarks, but can also listen to the original vocal recordings, offering a deeper understanding of their tone and sentiment for a richer analysis of the feedback

  • What our customers are saying:

    “I recently had an opportunity to work with Quaker Analytics on a commercial auto case with heavy bodily injury exposure. The Focus Group tool was a cost-effective way to test the theme of our case and measure the strengths and weaknesses of our defenses. A key piece of evidence in our study was video footage of the low speed / low impact accident, which the QA team effectively incorporated into the heart of the presentation. I was impressed with the number of participants, accuracy of the demographics and level of detail that came back in the data. The results were delivered in an easy to use dashboard and provided helpful insight for us to establish our best course of action moving forward.”

    Vice President of Claims, leading commercial auto insurance carrier

Pricing
Plans

50 participants
starting at $6,000

100 participants
starting at $7,500

Turnaround
Time

Presentation Preparation*
7 BUSINESS DAYS

Result Delivery**

50 participants 15 BUSINESS DAYS

100 participants 20 BUSINESS DAYS

*Due to high customer demand, our focus group tool is currently waitlisted for presentation turnaround. That said, we pride ourselves on getting our customers what they need STAT. Submit your case sooner and we will confirm with you the timing you can expect.
**Once you approve the presentation.

Need fast focus group insights?

Inquire about our rush options for expedited focus groups and analysis